By: Zach Daniel
This is the first in a series of posts called finding the Linkerati. To put it simply, the Linkerati are those website owners who have the power to link to your website. The links that they control can push you up to greater visibility in the search results, or without them can leave you admiring your competitors from a distance.
In this series I am going to cover the following topics:
Motivations for Linking.
Lateral Thinking.
Search operators to find Linkeratti.
How to use directories like DMOZ, & Yahoo Directory to build links (and no I don't mean being listed in them).
How to use Social Media sites like Delicious and Digg to find the linkers.
Studying the masters to find linking opportunities.
Hope you enjoy!
By: Zach Daniel
Dear University Administrator,
I know your budgets are tight, your endowments are down, and your state funding has been dropping.
Want to do something about it?
Here are 7 steps to fill your enrollments, attract the students you dream of, draw professors that become legends and increase donations to your schools - regardless of the economy.
Baseline facts:
87% of 18-32 year olds in the US are online. You can only imagine that percentage increases when referring to 14-17 year olds.
72% of Americans are online.
When Americans are considering a product or service we turn to the internet to get information. In fact, we turn to the company website for information more than our peers, more than company or school employees, and more than editorials in magazines.
Tomorrow's top notch students, legendary professors and faithful donors are searching.
[caption id="attachment_192" align="aligncenter" width="297" caption="Potential students, staff and donors are ...
By: Zach Daniel
This is the first in a series of posts to help business owners understand the basics of internet marketing. If you own your own business and are considering internet marketing, seo, ppc for the first time, this series of articles should give you a solid introduction into what’s happening in today’s market in terms of consumer behavior, is internet marketing right for your business and what are the basic components of an internet marketing campaign.
The other posts in the series are:
Introduction (this post)
Is Internet Marketing Right for My Business?
What’s In a Website?
Internet Marketing Opportunities
Why Search is Powerful.
How do Search Engines Work?
What is SEO and What are Opportunities for Your Business?
Pay Per Click Marketing and Opportunities for Your Business
Relationship Driven Internet Marketing
By the way, I like measurable statistics, so I will try and use those as much as possible when relaying ...
