Dallas Businesses- Are you showing your location?

by: Zach Daniel

Quick stat from the comScore local search study in 2008 on why local businesses should show their addresses on every page of their website:

When survey participants were asked how they chose a local business to work with, these were the results:

Internet searchers motivations in choosing their local business
Internet searchers motivations in choosing their local business

IYP stands for internet yellow pages, Local stands for a local search page, and General just means a general search on something like Google or Bing.

Overall, 34% of internet searching customers chose which business to purchase with based off of the company’s address.

Now, before you ask, “Hey where’s your address” – I am still in the process of moving to Dallas. When I get to Dallas, I will definately have my address clearly marked on the website.

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